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DICKEY'S BARBECUE PIT COMES TO RENO

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DICKEY'S BARBECUE PIT COMES TO RENO
The Country's Largest Growing Barbecue Chain Expands In Nevada

(RENO, Nevada) Texas-based Dickey's Barbecue Pit, the largest barbecue chain in the country, is well-known for their 10 hot pit-smoked barbecue meats, free ice cream and free big yellow cups— now they are bringing their Texas flavor to Western Nevada.

Dickey's at 13963 South Virginia Street in Reno holds its grand opening 11 a.m.- 1 p.m. Saturday. There will be prize give-a-ways, $1.99 big barbecue sandwiches all day and Dickey's Barbecue Restaurants, Inc. CEO Roland Dickey will make a special appearance for the event.

Dickey's is growing at a rapid pace opening 30 stores since early 2009. Fifty-six stores are currently in development across the country.

Nevada businessman Dean Siracusa opened his first location on 395 East Plumb Lane in Reno and he said so far it has paid off.

"Business has been really good for us," Siracusa said. "Dickey's is a great price for little money. 5 people can come and eat for under $30. So, we've been busy."

With the challenging economic climate, starting a new business is a leap of faith for many, but owner/operators opening Dickey's across the country are enjoying this step towards financial independence.

"We have so many new Owner/Operators who are investing with us, some even using their life savings to open their own business. In this economy, we are glad people trust us for success. It is a great feeling to help people stand on their own two feet and become their own boss," President of Dickey's Barbecue Restaurant Inc Roland Dickey Jr said.

With the unemployment rate at a frightening high, Dickey's and their entrepreneurial partners are offering jobs to many and expanding when other businesses are shutting down.

"Our progress is surprising to a lot of folks, but it makes sense to us. People want to get out of the rat race," Dickey said. "In turn, these new stores are employing hundreds of people who otherwise would be on unemployment."

The first Dickey's Barbecue Pit opened in 1941 in Dallas, TX. The original location is still open for business and Dickey's Barbecue Restaurants, Inc. is still owned and operated by the Dickey Family. Dickey's began franchising in 1994 and now there are over 110 locations in 21 states. Even today, Dickey's still slow smokes all of their signature meats overnight in every restaurant. 

Source: Dickey's Barbecue (www.dickeys.com)

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