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DICKEY'S BARBECUE PIT EXPANDS IN CALIFORNIA

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DICKEY'S BARBECUE PIT EXPANDS IN CALIFORNIA
Country's Largest Growing Barbecue Chain Continues Growth As Pellegrine Joins Family

(FRESNO, California) Texas-based Dickey's Barbecue, the largest barbecue chain in the country continues to grow as Steve Pellegrine of Kingsburg, California signs on to open 2 new Dickey's Barbecue Pit locations in the next 2 years.

"Our expansion in California is both great for our company and for our new and current owner/operators on the west coast. This will create more awareness in California for Dickey's and in turn will help their individual businesses thrive," President of Dickey's Barbecue Restaurants, Inc. Roland Dickey, Jr. said.

"We are all very pleased to welcome Steve to the Dickey's family."

Dickey's Barbecue Pit is well-known for their 8 hot pit-smoked barbecue meats, free ice cream and free big yellow cups.

Pellegrine signed a development agreement Friday, April 30th.

The new Owner/Operator said the franchise's quality barbecue and down-home feel will be a great addition his community.

"The Fresno area needs a really great barbecue place and Dickey's is the answer. I have always loved the food and when I discovered their fantastic business plan, it just made all the sense in the world," Pellegrine said.

Since early 2009, Dickey's has opened 30 stores and 56 are currently in development across the country.

Many owner/operators are men and women who have never ran a business, but Dickey's business model is structured for success.

"Dickey's has a great business structure and with so many stores becoming or already so successful, I am confident my Dickey's will do very well for us. I am just anxious to get started," the new Owner/Operator said.

This seems to be the sentiment of all Dickey's owner/operators.

"We have so many new owner/operators who are investing with us, some even using their life savings to open their own business. In this economy, we are glad people trust us for success and we certainly don't take that for granted. Their victory is our victory and we don't plan on going anywhere by up," Dickey said.

With the unemployment rate at a frightening high, Dickey's and their entrepreneurial partners are offering jobs to many and expanding when other businesses are shutting down.

"Our progress is surprising to a lot of folks, but it makes sense to us. People want to get out of the rat race," Dickey said. "In turn, these new stores are employing hundreds of people who otherwise would be on unemployment."

The first Dickey's Barbecue opened in 1941 in Dallas, TX. The original location is still open for business and Dickey's Barbecue is still owned and operated by the Dickey Family. Dickey's only began franchising in 1994, now there are over 110 locations in 21 states. Even today, Dickey's still slow smokes all of their signature meats overnight in every restaurant. 

Committed to exceptional quality at a great value, Dickey's Barbecue is unlike anything in the area, according to Pellegrine. Other franchise locations in California include Fremont, Rancho Cucamonga, Fontana, Roseville and Livermore.

Source: Dickey's Barbecue (www.dickeys.com)

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