Casa
Olé Franchise Advantages
The
Casa Olé Advantage is “One Stop Franchise Shopping.”
It provides every franchise business partner with specific advantages.
Food
Casa
Olé establishes quality specifications and standards for all products
used in Casa Olé restaurants. Our centrally located purchasing
and suppliers offer each Casa Olé restaurant a competitively priced
“one stop shop” for approved food and supply products. By
aligning with the Casa Olé purchasing organization, franchisees
take advantage of lower food costs through our bulk food buying power.
Additionally, franchise operators are able to spend less time shopping
for food, products and equipment.
Equipment
As
for the equipment purchasing, our depth of expertise and list of approved
vendors ensure low prices. During construction of each new Casa Olé
restaurant our franchise team delivers the necessary components and instructions
at much lower costs to the franchisee.
Franchise
and Development Department
The
Franchise and Development department is your initial resource when considering
the purchase of your own Casa Olé restaurant. Franchise and development
representatives will answer all of your questions from site selection
to building construction. Our franchise experience gives you access to
market analysis, site evaluation, construction and engineering services.
Construction
Department
Our
Construction / Engineering department assists you, your engineer and approved
general contractor.
From groundbreaking
to final inspection, franchisees are granted the freedom to choose independent
contractors and/ or sign manufacturers, provided they meet Casa Olé’s
standards and requirements. As an added benefit, our construction department
can help you compare general contractor bids objectively and assure the
standards and specifications of the Casa Olé system are met throughout
the construction of your building.
The
services and advantages available to you in connection with a Casa Olé
franchise are numerous and combine to make this a complete turn-key business
opportunity.
Casa
Olé offers support in:
- Safety
and Security
- Training
- Operations
- Marketing
and Advertising
Training
Full
service restaurant experience is required of any prospective franchisee
and the new franchisee must commit to 1 year hands on operation of the
restaurant. There may be exceptions to this requirement. In addition,
prior to the opening of the unit, you will be required to attend Casa
Olé’s intensive 8 week Training Program. New Casa Olé
franchisees benefit greatly from the program’s innovative combination
of education in the classroom, as well as practical work in a training
store, all of which is directed by the Casa Olé Franchise Department.
Some
of the topics covered will include:
- Hospitality
- Customer
Service
- Food Preparation
and Safety
- Quality
Assurance
- Cost Control
- Employee
Scheduling
- Budgeting
- Store
Security
Other
subjects of interest will include extensive discussions of:
- Interviewing,
Hiring and Training Objectives
- Sanitation
Principles
- Maintenance
and Repair
- Legal
Issues
- Marketing
and Advertising
- Crisis
Management
The main
objective of Casa Olé Training is to provide franchisees in training
with operational knowledge and skills, as well as to motivate them to
achieve the Casa Olé standard of excellence.
Franchisees
are taught to be effective in the back and front of the house and will
be certified in both front and back of the house training. Franchisees
will then spend at least one week attending and assisting with a current
store to integrate themselves into manager duties and responsibilities
for their store opening.
Continued
Operations Support
On-going
guidance and support of your operation is provided by our Franchise Department.
These veteran operations professionals provide advice and counsel in all
aspects of your Casa Olé restaurant. Our representatives host annual
operations and marketing workshops to assist managers, operators and franchisees
with new products and procedures.
Marketing
and Advertising
Casa
Olé provides a constant flow of new and innovative ideas and marketing
materials to assist the Casa Olé system with sales, promotions,
public relations and the branding of our image and products.
At Casa Olé,
a creative team can help franchise business partners to successfully market
their Casa Olé restaurant from the inside out, including plate
presentation, hospitality, suggestive selling and point-of-sale merchandising.
Casa Olé
also operates a system-wide advertising co-op that helps to brand, educate
and differentiate Casa Olé from competitors.
Casa Olé
Marketing will provide you with a variety of strategies and tactics, i.e.
table tents, menus, manuals on local marketing, etc.
Casa Olé
offers the best formula for success…7 days a week, 2 distinct meal
periods a day. Join our team and create a profitable future.
Range
of Costs
In
order to put together a new Casa Olé Franchise you will need to
review and understand the business elements necessary for the licensing,
stocking and continuing operation of the franchised business as well as
the development elements needed to arrange for the physical plant. The
business investments will vary depending on each location’s cost
elements and site requirements.
These same
business elements will be required for your franchise no matter how the
development elements are arranged. The funds required for these business
elements will need to be readily available to the franchisee at closing
and prior to the opening of the restaurant.
Initial investment
if you lease real estate should be approximately $814,000-$1,630,000.
Liquid assets must be 30% of initial investment.
Initial investment
if you buy real estate should be approximately $1,342,000-$2,504,000.
Liquid assets must be 30% of initial investment.
The development
elements of your Casa Olé project may vary. Thorough evaluation
of each location’s business elements are recommended to determine
accurate cost estimates.
Casa
Olé offers the best formula for success…7 days a week, 2
distinct meal periods a day. Join our team and create a profitable future.
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